7 Effective Branding Techniques for Social Networking

Posted by admin | Brand Recognition, Facebook, Generate Traffic, Social Networks | Sunday 18 April 2010 2:09 pm

Do you dare to network on Facebook? We all say things in “those moments” that we probably shouldn’t say out loud, definitely NOT in print. But, we say them anyway and if we spout them off on Facebook, there are consequences. Social marketing media has a well defined position in our lives and we definitely do need to use them to brand and market our businesses. Here are a few solid ways to use social networking to successfully brand your business.

1 – Send Value Filled Messages

We all do it, spout off those sweet nothings that have no impact and get no response. Or we explode all over facebook because our temper got away from us. The bad part of either kind of post is that people read them and don’t know what to say…. You’ve branded yourself with those posts as being a trouble maker. Don’t do it! Send only value filled posts and messages over the social networking airwaves. Hold the temper and impact lives positively instead.

2 – Remind People of Positive

Code your work with PINK Positive Proclamations. Some of the best networking posts encourage others to respond to a Quote or a thought that happened decades ago. Reverberating someone else’s words brings you success, because those words are recognizable and yummy to eat again. History has already proven it and the world recognizes their value. Repeating a quote and upping the positive reactions is always an acceptable method of posting.

3 – Use Keyword Effective Posts

On most social networks, your posts are searchable… Use keyword posts to bring more recognition to your marketing efforts without blatantly exposing a link. Interactive keywords that give readers searchable concepts will bring traffic and create interactive conversation that people read. Just don’t over feed the keyword basis. Moderate is good.

4 – Use Effective Link Marketing

NO SPAM! But if you have a link that is particularly wonderful, your own or someone else’s add it to your pages. Share your reason for adding the link. Give your readers a reason to click the link. Tell them why you want them to go read the post at the other end of the link.

5 – Burn Some Bridges

If someone on your social network seems to constantly be against your posts, always putting you down and condemning you, it’s probably safe to remove them from your network. They’ll bring you down, so don’t waste your time on their efforts. Let them go, cut them loose, burn the bridge and forget about them.

6 – Promote Contests and Sales

Remember to promote your contests and sales. If you don’t have anything going on, create something. Stir up a BUZZ over your business and keep the rumble going by making ongoing conversations more active with more and more action and happenings. Sales, marketing events, buzz is always good.

7 – Never Give Up

I know Winston Churchill would be a proponent of this. No matter how badly you think you’ve screwed up with social networking, just keep trying. It can get better, if you just change your tactics and do something newer and better. It works.

Social Networking can be a real blessing online. Or you can work to create a social network that isn’t online. Visit the Denver Professionals Network for more information.

Brand Effective Social Networking – Recognition

Posted by admin | Brand Recognition, Social Networks, Uncategorized | Tuesday 2 March 2010 8:28 pm

Facebook and Twitter offer interesting ploys for accomplishing the traffic generating option of living in the bubble of a small town. No matter how remote your business, if you make yourself and your business well known on the internet, facebook and twitter offer a means of promoting the whole spectrum of your business.

Social networking along with article marketing drive traffic to your website, creating a constant flow of new opportunities and new options. Traffic created by these means is often focused and defined, making specific niche marketing options an interactive association of social networking and targeted marketing behaviors that grow exponential profitability within a defined social circle. Recognition becomes a key factor as does motivated purchasing action.

If you’re looking for more information about social networking and how it can benefit your business, you’ll want to add my social networks to your friends lists. Facebook Link and Twitter Link will increase the dynamic appeal and purpose of your business, by increasing your visibility. To promote yourself using my links, post your links on my home pages, or reference me in your links such as @janverhoeff on twitter, or simply posting your links on my page. The most important factor in these promotions is to be certain your links and posts are relevant to my pages and content. If not, interactive posting will have no benefit.

This is true of any posting network on facebook or twitter. If you find a friend who has relevant interests, and your links are relevant to their postings, posting your links continues and influences the conversation. If your posts are spammy or unrelated, they will become annoying and your friends will delete you.

Marketing Strategies – Sparkle with Brand Expertise

Posted by admin | Advertising, Brand Recognition, Improved Business, Twitter | Wednesday 1 July 2009 12:53 pm

The Branding Iron takes advantage of glitter and glitz any chance we get. When Commissioner of Agriculture chatters up the air waves across local radio stations, we grab the opportunity to catch up on the latest branding techniques. Inserting chips in cattle seems to be the thread that stitches up brand recognition, but how effective can that be? Those with readers can identify their cattle, and a satelite can find your heffer, but seriously, do you carry around a “reader”?

The Branding Iron offers greater recognition values for the general population, mostly easily readable and recognizable markings that give everyone a specific view of identifying our products and markets.

In Lamar, Colorado, the hometown of John Stulp, the Commissioner of Agriculture, recognition means we can see it, smell it, hear it, touch it, or taste it. Most of us don’t carry “readers” but we recognize cattle. Advertizing on the front range is much the same. We want to FEEL it.

Add the sparkle of the five senses to your Brand Expertise and increase the success rates of your Marketing Strategies. By making the five senses work for you, your marketing efforts will be rewarded.

Chalk one up for The Branding Iron and add Sizzle to your Marketing Strategy. Market your business with Social Networking on Twitter.

Brand Recognition via Social Networking

Posted by admin | Brand Recognition, Social Networks, Twitter | Monday 27 April 2009 3:24 pm

Are you wondering where you fit into the social networking scheme of reality? Are you stuck with the genre sync you’ve based your business on for the first trendy start-ups on the Internet?

Consider for a moment, the options continue changing. How do you fit into that changing scheme of existence on the Internet?

Brand Recognition –

Even in the most dismal moments, brand recognition spikes interest. When you build your brand, your logo, and your signature style, you’ve projected recognition and identity into the atmosphere. You CAN be recognized for the participation factor of social networks, but more often you’ll be recognized for the specific purpose and value of your efforts.

In the early days, I noticed the writing styles were more direct, formal and research oriented. Then a group of writers began to develop a style with less fundamental basis and more syncronistic style. Those writers developed followings of magnitude and still grasp a solid hold on the network of people who search for innovative concepts and style.

What’s your style?

Social Networking -

Identifiable persons have viable personalities and persona that cross date-lines and marketing circles to become recognizable by individuals. As the numbers increase, the monetary benefits rise. Are you serving your network in a manner that brings them back to your website? Or are you serving them and leaving cash on the table?

Develop a personal following and become recognized for your ability to bring people together. Give your network an identity and market using the syncronicity of your group. Not only will you sell to your market, but your market will sell to their market, creating a dynamic potential for sales and marketing that drives profit.

Engineered Marketing –

The result of brand recognition and social networking is an engineered market that purchases what you sell. These buyers transcend identity and affect the surrealistic market of your product.

Use success driven steps to marketing that build your marketing list, effectively brand your market and gain your business the recognition necessary to generate profit and wealth.

Creative marketing will increase your business. Use Article Marketing from http://advertizeyourbusiness.com to drive traffic and motivate buyer direct sales. Increase your profit with social network ingenuity.

Twitter  your conceptsJan Verhoeff

Branding Social Networks – Cyber Clutter

Posted by admin | Brand Recognition, Social Networks, Twitter | Thursday 18 December 2008 2:35 pm

Are  you willing to clutter up the Internet with social network branding? Get a grip. Your personal brand on the social networks should be more than plenty. Why taint a good thing with clutter that simply musses up the Information Highway?

Recognized as somewhat of a Marketing Ditz on Twitter, adding a business BRAND to the mix would confuse my readers. If I simply play my networking game, invite Tweeters to visit my blog and participate randomly in the Twitter process, people will follow me – not just on Twitter, but back to my blog too. In fact, they’ll probably be pleasantly surprised that the information on my blog is helpful, interesting, and directly related to the needs of my readers.

Do I need to BRAND Twitter? Heck no. I can play on twitter, make friends, communicate with business associates on a different level and still compile a high value list of networking associates who follow my blogs. That’s the fun of Tweeting my daily activities. Everyone knows I’m busy, but with twitter, they know what I’m BUSY doing.

Cut the Cyber-Clutter and TWEET some fun reasons for people to follow you back to your blog for VALUABLE Content and Information.